Assistant Vice President for Strategic Communications and Media Relations

Bryn Mawr College was founded in 1885 as a women’s college. Throughout its history, it has encouraged students and alumnae/i to pursue academic excellence and research to have a profound impact on the world.

President Wendy Cadge is early in her tenure, and her leadership and vision for the college are guiding the college’s next chapter. Bryn Mawr College has a rich legacy, an ascendant future, and is poised for a vibrant transformation over the next decade as it looks to its sesquicentennial in 2035. A primary focus area for the college’s forthcoming strategic plan is “Enhancing visibility, reputation, and impact” with a call to broaden public awareness of Bryn Mawr’s impact, scholarly achievements, and expertise. The Office of Communications and Marketing will play a key role in expanding efforts to celebrate Bryn Mawr, tell its story, and proudly share its accomplishments with local, national, and international audiences.

The position of assistant vice president for strategic communications and media relations (AVP) has been created to help expand Bryn Mawr College’s visibility and marketplace standing under her leadership and vision. Reporting to the VP of Communications and Marketing, the AVP will lead an integrated editorial content team charged with creating content that enhances the college's reputation and name recognition. The AVP is responsible for content strategy, strategic and issues communications, media relations, and internal communications. They provide oversight of four staff members while collaborating with other members of the Office of Communications and Marketing.

Key duties include directing an integrated content and communications function that leverages multiple media and tactics to deliver timely, compelling, and effective content and, in collaboration with colleagues across the college, increasing the volume and visibility of academic and research-focused stories across owned, social, paid, and earned media. Additionally, the AVP will lead media relations strategy and execution, and develop communications plans and related messaging and materials for strategic and issues communications projects while assisting with crisis communications planning and execution.

The ideal candidate will have at least ten years of experience in communications, multichannel content creation, and media relations, as well as prior partnerships with academic and marketing colleagues. This individual will demonstrate intellectual curiosity, a collegial and collaborative orientation, excellence in written and spoken communications, and project management skills. This individual will have a nuanced understanding of when and how to use all media and channels, as well as substantial experience interacting with external media and audiences. Prior experience with enrollment and advancement operations is a decided plus. A bachelor’s degree is required.

Bryn Mawr College has a long tradition of educational excellence and offers a dynamic and challenging work environment. It is easily reached by public transportation as well as most major highways. The college offers competitive salaries and excellent benefits. 

Elizabeth Neustaedter is leading this search with Ryan Cheung.  

Bryn Mawr College is an equal opportunity employer. Applications are considered without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, age, or disability.